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Hairdresser Rumbie Mutsiwa on how Afterpay has helped grow sales.

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Rumbie Mutsiwa began offering Afterpay soon after launching her business six years ago – and it quickly proved to be popular. “Some people will call ahead just to make sure we do have Afterpay.”Mutsiwa runs<a href="https://www.rumbie.co/" rel="noopener noreferrer" target="_blank" style="color: rgb(0, 0, 0); background-color: transparent;"> Rumbie &amp; Co</a>, a hairdressing salon in inner-city Sydney catering to Afro, textured and wavy hair. She offers Afterpay instore and online, where the business sells haircare products.For her, offering Afterpay is simply a matter of providing customers with options. “It’s important to give people choice. Everyone’s life is different and how people run their finances is different.”

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It's important to give people choice. Everyone's life is different.

“I think it’s really important to focus on customer experience… and Afterpay minimises the uncomfortable part of the transaction when someone feels as though they can’t afford it all upfront or that it isn’t something they can prioritise right now.”&nbsp;It’s a payments solution that’s helped Rumbie &amp; Co grow, too. During Afterpay Day Sale in 2021, Rumbie &amp; Co saw basket size double among customers who shopped with Afterpay. Overall, Rumbie &amp; Co experienced a 583 per cent in sales from Afterpay Day.Offering Afterpay also helps with cross-selling when clients come to pay after their hair cut or treatment and are considering buying haircare products to take home.“You’ll find that some people might come in having budgeted for their hair and then when they see how [well] the products work, they’re like “Can I get them all” And then when they see the price, they say maybe I can Afterpay this.“I think Afterpay is brilliant. It’s genius."

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Rumbie & Co founder Rumbie Mutsiwa on how Afterpay has helped grow her business.

Rumbie & Co founder Rumbie Mutsiwa on how Afterpay has helped grow her business by doubling basket size and driving leads

"Afterpay doubled our basket size": Rumbie & Co

Rumbie testimonial

Natalie Fitch on why she partnered with Afterpay - and how it offers her customers options.

Natalie Fitch never intended to launch a business. When she first started making jewellery for family and friends, she viewed it as more of a creative outlet than a career.Fast forward 13 years and Fitch oversees a thriving jewellery brand, <a href="https://www.nataliemariejewellery.com/" rel="noopener noreferrer" target="_blank" style="background-color: transparent; color: rgb(0, 0, 0);">Natalie Marie Jewellery</a>, based in Sydney’s Northern Beaches, which employs 12 jewellers.What hasn’t changed is Fitch’s passion for handcrafted jewellery, made with high-quality, sustainable materials - or her desire to connect with her customers and create highly personal, meaningful pieces.“It’s because I’m so engaged with customers and because I understand why they’re purchasing pieces that we decided to offer Afterpay,” says Fitch.&nbsp;

It's because I'm so engaged with customers... that we decided to offer Afterpay.

“We wanted to make our pieces as accessible as possible,” says Fitch, who notes that because the brand uses predominantly Australian materials and produces everything in-house, pieces can be expensive. “Afterpay provides our customers the opportunity to buy a piece that really speaks to them – it’s about giving our clients options.”

Natalie Marie Jewellery founder Natalie Fitch on why she partnered with Afterpay - and how it benefits her customers and her business.

Natalie Marie Jewellery founder Natalie Fitch on why she partnered with Afterpay - and how it benefits her customers and her business

Natalie Marie Jewellery: "Afterpay helps make our handcrafted jewellery accessible" Natalie Marie Jewellery 

“Afterpay helps make my handcrafted jewellery accessible.”

Natalie - “I wanted to make handcrafted jewellery accessible”

Danielle Nagel was thrilled with the sales uplift from Afterpay.

When Los Angeles fashion designer Danielle Nagel partnered with Afterpay, she knew it would be popular - but she couldn’t have guessed how much it would help her business.

The day we installed Afterpay it we had a huge sales day.

“The day we installed [Afterpay] it we had a huge sales day,” she recalls, adding that Afterpay allows her younger customers to spread out the costs of Dazey LA’s high-quality, sustainably made products.&nbsp;Afterpay has also increased average order value at Dazey LA, with Afterpay customers spending 30 per cent more on average.“Afterpay is definitely a game-changer for small businesses.”&nbsp;

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All references to any registered trademarks are the property of their respective owners. Afterpay does not endorse or recommend any one particular supplier and the information provided is for educational purposes only.

Dazey LA founder Danielle Nagel says Afterpay has helped lift her average order value and drive sales.

Dazey LA founder Danielle Nagal says Afterpay has helped lift her average order value and drive sales 

 Dazey LA: “Afterpay is a game-changer for small businesses.”

 Dazey LA - “Afterpay is a game-changer for small businesses”

No1. Bra London co-founder Jeanette Misseldine on how Clearpay helps her lingerie business.

When Jeanette Misseldine launched Clearpay on <a href="https://no1bra.com/" rel="noopener noreferrer" target="_blank" style="color: rgb(0, 0, 0); background-color: transparent;">No.1 Bra London</a>’s website, she saw an instant impact.“We saw sales through Clearpay as soon as we launched,” she recalls. “I knew immediately it was going to be a winner.”For Misseldine, partnering with Clearpay was not only about allowing her customers to spread out their payments - and therefore make her products more accessible - but the power of Clearpay as a marketing platform.Since launching with Clearpay a few months ago, No. 1 Bra has seen 3335 referrals from Clearpay’s Shop Directory.&nbsp;“Having Clearpay is really, really important to us as a business. It’s fantastic.”

All references to any registered trademarks are the property of their respective owners. Clearpay does not endorse or recommend any one particular supplier and the information provided is for educational purposes only.

Lingerie business owner Jeanette Misseldene explains how Clearpay helps grow her brand.

No1. Bra London founder Jeanette Misseldene explains how Clearpay helps grow her lingerie brand 

No.1 Bra: “Having Clearpay is really, really important to us as a business.”

No1 Bra - “Having Clearpay is really, really important to us as a business”

Amarante London founder Kiran Seehra on the impact that Clearpay has had on her business.

It’s been just over a year since <a href="https://www.amarantelondon.com/" rel="noopener noreferrer" target="_blank" style="color: rgb(0, 0, 0); background-color: transparent;">Amarante London</a> founder Kiran Seehra enabled Clearpay for her preserved flower business - and since then Clearpay has driven tens of thousands of referrals and increased the average order value by 160 per cent.“Clearpay has become extremely important for our business,” says Seehra, who notes that Clearpay’s shop director drove 17,000 referrals to her website in February 2020 alone.

Shopping with services like Clearpay is the norm for Millennial and Gen Z now.

She says that Clearpay is especially important for brands looking to reach young audiences. “Around 80 per cent of our customer base is between 18 and 30 … [and] I think that shopping with buy now pay later services like Clearpay is the norm for Millennial and Gen Z now.”Seehra adds that she has appreciated the personal approach from Clearpay’s team. “I don’t think I could do business without [Clearpay and] [our Clearpay account manager] Lara. I’m on the phone to her every week. Quite often you’ll [come across] brands that will only work with you if you’re [a really big business]. What’s really nice about Lara, and I think Clearpay in general, is that [there is a focus on] small business.”

Amarante London founder Kiran Seehra on the impact Clearpay has had on her business.

Amarante London founder Kiran Seehra explains how Clearpay increased her average order value and drove tens of thousands of leads to her business 